The Chickasaw Nation looked for an out of the box solution to motivate their community into a more active health lifestyle. Made With Future produced a multi-platform approach that uses both the technology of today and the Nation's strong sense of culture and resilience. AYA is a unique step tracker that unlocks rich Chickasaw narratives as you walk through your daily life. AYA is a Chickasaw word meaning "to go; to journey."
The Chickasaw Nation has a health and fitness problem. 40% of their citizens are overweight. The Nation knew it had to do something to make a drastic impact on the health of its citizens. They also knew they wanted to cultivate more understanding of their rich culture.
AYA is an interactive mobile walking app designed to keep you moving by combining physical activity with Chickasaw history and culture. This unique technology allows you to take a walk through history and unlock new cultural and historical content along your fitness journey.
The AYA app seamlessly weaves the ancient history of Chickasaw culture together with modern mobile geolocation technology.
Choose from your Chickasaw guides to take you through your journey. Each character will share their history, relics, and Chickasaw words with you as you travel.
As you travel, discover hidden relics along your path. Animals, ancient tools, regalia, and more will keep you on your toes and teach you about the rich history of the Chickasaw Nation.